e-Liquid Nicotine Strength

nicotine strength chart

Our tiered nicotine selection is a perfect tool to wean yourself off of Nicotine. Start at the amount that matches your current tobacco product, and then just reduce the level gradually over time, as it feels right for you. We even offer nicotine-free options so you may continue the ritual of smoking but without the nicotine. This method has enabled many of our customers to quit nicotine altogether.

Selecting the correct nicotine level will ensure an easy and enjoyable move to e-cigs. Don't just take it from us-- most health professionals also recommend that when choosing a replacement nicotine product, finding one that contains the same amount of nicotine as the original product is crucial to a successful transition from tobacco-based cigarettes to healthier e-cigarette options. 

There are three main reasons for this. Let us break it down for you.

1. Too low = Smoking to compensate

Because your body has become used to having a certain amount of nicotine in it, choosing a lighter replacement than the original tobacco based cigarette will typically result in compensation smoking. This means that you will wind up smoking (or vaping) more to make up for the nicotine your body needs and craves. For example, if you smoke a regular strength cigarette and you choose an e-cigarette that is lighter in nicotine strength, you will unintentionally smoke (or vape) more than before to compensate for the nicotine loss and withdrawal. Your body will still crave its normal amount of nicotine and therefore you may think that the e-cigarette doesn’t work for you and you’ll go back to smoking regular cigarettes.  When, in fact, it was just a matter of customizing and changing your e-liquid nicotine strength.

2. Too high = Too intense

On the other hand, if you currently smoke a light tobacco based cigarette and you choose a full strength e-liquid strength, you will overload your body with more nicotine than it is used to while you were smoking tobacco-based cigarettes. The throat hit may be too much or you may experience some light-headedness. This can result in not liking the e-cigarette, when, in fact, you just have the wrong nicotine strength.

3. Just right = Relaxing Satisfaction

Ultra Smooth, No Throat Hit                                   0%
Ultra Light Cigarette, Light Throat Hit                   9%
Light Cigarette, Medium Throat Hit                      12%
Full Flavored Cigarette, Bold Throat Hit               18%
Powerful, Intense Throat Hit                                 24%